01. Visual identity
A brand that evokes a unique, elegant, and modern universe. Crafted with strokes representing L’AMIE’s habitat: garments hanging in a wardrobe and the nuances of the female body, the end audience of the partner retailer. The modern typography, specially designed for the project, highlights its ability to provide technological solutions tailored to the needs of its clients.
#attitude #elegance #modernity
02. E-Commerce Desktop + Mobile
The development of the interface and user experience had three pillars: performance, good usability, and consistent design. Considering that L’Amie’s audience needs to quickly learn and easily memorize the tool, our challenge was to design an intuitive, clear, and dynamic interface.
#performance #usability #consistentdesign
